The Phoenix Network - Small Business Marketing That Works

There's a tremendous need for local
small business marketing that works.

We develop "Big Business Marketing" to fit your
small business budget
.

How does THAT work?

Imitation is the sincerest form of flattery

"To imitate someone is to pay the person a genuine compliment - often an unintended compliment."

- https://www.dictionary.com/.

So we imitate "Big Business"

One "Big Business" tool:
Public Relations

"The three main elements of public relations are practically as old as society: informing people, persuading people, or integrating people with people."
- Edward Bernays, Public Relations; 1952

Remember your favorite
TV commercial?

Those of us who grew up watching
TV had one.

(My favorite? 1967; for pitted prunes.
More than 40 years later, I remember it.)

We imitate "Big Business"

With a 3-stage
MEDIA EVENT.

ON-LOCATION RADIO.

Local radio is important. The market for local small businesses is primarily local.
Second, 90% of people listen to radio. Most likely, you do.
Third, authenticity. You, telling Your Story,

because humans are genetically predisposed to respond.

SYNDICATED VIDEO (x5)

A "mini-documentary" video of You, telling Your Story, syndicated across 5 video channels, with links to your website.
Online video is overtaking TV.
Your Story in text format,
lets the search engines find you, and enhance the SEO of your website.

SOCIAL MEDIA (x5)

We post "micro-spots" (usually 6-10 second excerpts from the "mini-documentary", like the one below) on 5 social media platforms; 5 different days on each platform; ,
with each platform, each day, linking to a different video channel.
Pushing the videos a total of 25 times.

The Team

Eugene J. Kernan

Eugene J. Kernan

Executive Producer/Host Gene Kernan's lifelong entrepreneurial journey has included work as a tradesman; door-to-door and telephone salesman; songwriter; stage performer/promoter; media producer; and digital/mobile marketer.

Christina L. Lewis

Christina L. Lewis

Owner of Saving Lives On The Go, LLC and Apphia Home Care, LLC, Executive Co-Producer Christina Lewis serves as the "interface" with the station control room, ensuring that the on location Team is apprised on time and sound quality.

William P. Searle


Bill Searle's Cholla Production LLC has been producing quality affordable video since 2003. From concept to final product in Advertising, Instructional/Educational Videos, Live Performances, and television shows, "Your Vision in Media."

★ ★ ★ ★★ 

BREAKING NEWS!!!

As of March 8, 2019, The Phoenix Network® formed a "Strategic Alliance" with TheoplexusTM, and can now offer "add-on" hyperlocal syndication of your video story on 194 websites in the Valley of the Sun market.
ALL linked back to YOU. Ranking you higher - ORGANICALLY - in search engine results.

Live radio, driving social; social driving video; video(x5) driving website traffic. Social, driving radio, video and podcast; driving website traffic. Video, driving radio and podcast; driving social; driving website traffic.

And now, SEO.
At a price you can afford.

Get ON the Schedule!

The Phoenix Network | 602-618-6626 | media@thephoenixnetwork.biz
Sponsored by Local Motive Marketing® Sponsored by Phoenix Day and Night®
© 2017 LMX Communications, LP. All Rights Reserved